Thursday, January 25, 2007
Let's face it...Apple puts out hot sexy gear that makes you quiver with desire. They made UNIX hot with OS X. They have groovy PC-Mac commercials where the Apple guy is the quintessential "every-guy" (no doubt a character amalgamated from careful market analysis, surveying of Apple store patrons, and executing multiple focus groups) with whom all Apple fans can identify.
The newest, and hottest thing to come from Apple was announced at this year's CES in Vegas: the iPhone. You may have seen the new device. It's hot. It's sexy. Did I say that already? Yes I did. Other not so sexy facts: while the two iPhone models will retail at $499 and $599 for the 4 and 8 GB versions, their actual costs of production will amount to no more than $245.83 and $280.83, respectively.
The markup on each model, which falls just under 50%, is one of the most aggressive in recent consumer electronic history. A 2-year service contract with Cingular will also be required for the purchase. Unlike most service plans, the agreement obviously does not subsidize the hardware cost.
You can check out the itemized breakdown here.
This just in: consumers have enabled Apple's raping of their collective wallet! Yay! I'm going to go out on a limb here and say that I will not be an early adopter of this product. I'll let it go through a couple iterations and feature enhancements and price drops before I make a commitment here. Apple is still hot and sexy, but I just can't afford a Gisele-type device. I need more of a Tina Fey model.